NOBU DANANG: FROM A “PHENOMENON” TO AN “ICON”

Originating in the “perfect setting” of Beverly Hills with a free-spirited Japanese restaurant, Nobu quickly captivated the global elite — crafting dining destinations, hotels, and branded residences that embody the essence of elevated living. From a global phenomenon, Nobu arrived in Danang and gradually shaped its identity to become a true icon of elevated living […]

NOBU DANANG – A NEW GENERATION OF BRANDED RESIDENCES

Nobu Danang is continuing the legacy of branded residences — where style, emotion, and identity come together. The Rise of a New Generation of Branded Residences — Redefining the Pinnacle of Luxury Living A Century of Prestige, Distilled In 1927, amidst the dazzling lights and vibrant swing dances of Fifth Avenue, New York, The Sherry-Netherland […]

NOBU DANANG: A PIONEER IN BRANDED RESIDENCES IN VIETNAM

The emergence and rapid growth of international branded residence projects are redefining the standards of Vietnam’s luxury real estate segment. Projects That Set New Aspirations Today, seemingly unrelated names — from hospitality giants like Marriott, The Ritz-Carlton, and Four Seasons to fashion and automotive icons such as Armani, Aston Martin, Elie Saab, Lamborghini, Porsche, and […]

NOBU DANANG AND THE TRANSFORMATION OF THE BRANDED RESIDENCES MARKET IN CENTRAL VIETNAM

On June 11, 2025, over 300 distinguished guests came together to witness a special moment — a fusion of art, experience, and world-class resort living — at the “Together with Pride” event, hosted by Nobu Danang and Viet Capital Real Estate (VCRE) at the Ariyana International Convention Center in Danang. The event marked a significant […]

Nobu Hospitality – The Global Gentleman of Lifestyle

Nobu – the global gentleman of refined living, a virtuoso of taste, a worldly traveler who journeyed through Peru, London, New York, and Malibu – has fallen for the seaside muse of Danang, creating a fateful bond at the very heart of this land. The encounter between Nobu and the muse of Danang marks the […]

Danang – From Seaside Muse to the “Miami of the East”

“Love at the first sight” On the global map of glamorous coastal cities, if Rio de Janeiro dazzles with endless samba on the golden sands of Copacabana, or Cape Town enchants beneath the shadows of Table Mountain, then in a corner of East Asia, Vietnam proudly claims its own muse: Danang. Endowed by nature with […]

SIGNING CEREMONY BETWEEN VIET CAPITAL REAL ESTATE & NEWTECONS FOR NOBU DANANG PROJECT

Entering the race to develop iconic projects in Vietnam’s real estate market, VCRE has chosen not to follow the conventional path of skyscrapers. Instead, it meticulously crafts the vision of Nobu Danang with the participation of outstanding contributors in its creation journey. Welcoming an Iconic Construction Partner to Build a Masterpiece Unparalleled experiences for the […]

Danang – A Beacon of Vietnam’s Tourism Recovery

In 2024, Danang’s tourism industry achieved results that exceeded expectations, with some metrics surpassing pre-Covid-19 levels. Moving into 2025, the city aims to serve over 11.9 million visitors at accommodation establishments, a 10% increase compared to 2024 and 149% of the 2019 figures. According to the Danang Department of Tourism, the estimated number of visitors […]

RHYTHM OF LEGACY EVENT: OFFICIAL LAUNCHING OF NOBU DANANG

On December 8th, the Nobu Danang resort project was officially introduced to investors in the elegant and inspiring setting of the “Rhythm of Legacy” event, directed by the renowned Long Kan. More than just a real estate launch, the event was a remarkable fusion of culture, art, gastronomy, and style tailored for elite clientele. Hailed […]

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